by Aaron M | Jun 26, 2026 | Industry News
Your client’s brand can now be defamed at scale by an AI answer engine — and the company running that engine may be legally responsible for it. That is the practical consequence of a landmark ruling handed down in Munich on 9 June 2026, and it reframes what...
by Aaron M | Jun 21, 2026 | Industry News
AI search citation patterns are diverging sharply across platforms in 2026, and the agencies still treating generative engine optimisation as a single unified discipline are already falling behind. The data published across Q1 and Q2 this year makes one thing...
by Aaron M | Jun 19, 2026 | Industry News
AEO and GEO are no longer fringe disciplines debated at conferences — they are now the operational centre of how serious agencies approach brand discovery in AI search. The numbers behind that shift are no longer soft or directional. They are concrete, and they are...