by Aaron M | Jul 2, 2026 | Industry Data
Your clients’ customers are already asking ChatGPT, Perplexity, Claude, and Gemini for recommendations — and most agency retainers were scoped before that behaviour existed at scale. AI search growth statistics are no longer a curiosity for forward-looking...
by Aaron M | Jul 2, 2026 | Tool Guides
An AI search audit is a structured assessment of how often and how accurately a brand is cited across conversational answer engines — ChatGPT, Perplexity, Claude, and Gemini. Run it by firing a representative set of prompts across each engine, recording whether the...
by Aaron M | Jun 28, 2026 | AI Search Intelligence
Agencies that built their AI search strategy around a single engine — almost certainly ChatGPT — are now optimising for a third of a market that has quietly split four ways. Multiple independent datasets published this week confirm what the referral logs of...